In sports, the biggest opportunity is usually to get big bucks.
In other words, if you’re a sports franchise, it pays to be the center of attention.
Sports is a $100 billion industry in the U.S., according to the International Business Times, which is about double what it was in 2008.
For many of these franchises, it’s all about the eyeballs.
The stakes are high.
And it’s the business model that matters.
For example, you could have a very lucrative sports event, and then you have a TV broadcast and then a commercial.
The two combined make for a much bigger picture than just the scoreboard.
But that doesn’t mean there aren’t risks.
Some sports organizations have built up teams that have huge debts and are unable to pay them back.
Those teams are the ones that have to be watched.
There’s also a risk that they will go out of business.
There are also opportunities for sports teams to get caught up in an international incident, like the collapse of a local team in a regional event.
These things can happen in a blink of an eye, says Mark Johnson, an associate professor at the University of South Florida who specializes in sports.
So if you are a sports team that has an opportunity to go out and attract some eyeballs, the first step is to make sure that you are not at risk for any kind of a disaster.
This article originally appeared in the August/September 2017 issue of Sports Business Daily.